Who We Are: The Story of Bellavia and The Napking

Ours is a story that began over 60 years ago, woven through threads, fabrics, and skilled hands: Bellavia, an Italian company specializing in home textiles. For generations, Bellavia has carried forward the tradition of Italian craftsmanship, creating hand-embroidered linens that have graced the homes of those who appreciate true quality and authentic beauty.

In 2018, this legacy of passion and expertise gave birth to The Napking: a brand that blends Bellavia’s heritage with creativity and innovation. The Napking reimagines table and home textiles with a unique style: modern designs, vibrant colors, and details that reflect the care behind every product.

All our items – from tablecloths to runners, napkin sets to cushions and accessories – are crafted in Italy, using only high-quality, certified materials (OEKO-TEX and GOATS). Our production allows us to guarantee reliability, fast lead times, and unique flexibility, including for customizations and private label collections.

Sustainability and quality are at the heart of what we do: we choose responsible production processes and safe materials to offer products that are durable and environmentally friendly. Every detail, from fabric selection to packaging, reflects our commitment to excellence and customer care.

Each year, we launch two new collections inspired by the beauty of nature and Italian tradition, always with a contemporary touch. The result? Exclusive, original products with curated packaging, designed to bring color, elegance, and a touch of joy to tables and homes around the world.

Choosing The Napking means bringing home a piece of Italian craftsmanship, reinterpreted with creativity, passion, and responsibility. It’s our story, our promise, and our way of making a difference.